Opening Ceremony Announces London Store, Topshop Collaboration
With a name like Opening Ceremony, it was only a matter of time before Humberto Leon and Carol Lim's retail empire had its own Olympic moment.
The cutting-edge retailer will open a pop-up shop in London's Covent Garden just before the 2012 Summer Olympics get underway in late July, while a permanent store will open in the fall, Women's Wear Daily reports.
"Bringing Opening Ceremony to Covent Garden is an important next step in the growth of our company,” co-founders Leon and Lim, who also design for Kenzo, tell WWD.
“In the last 10 years since we first opened our doors on Howard Street in New York, Opening Ceremony has expanded to Los Angeles and Tokyo, but we have had our hearts set on London since the beginning. Covent Garden is an historic, global shopping destination and we’re looking forward to what Opening Ceremony will add to its exciting future.”
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The temporary 3,000-square-foot shop will be located at 31-32 King St. before closing in the fall to make way for a larger space at 35 King St.
And what better way to make nice with the locals than by teaming up with British mainstay Topshop? Opening Ceremony is celebrating its store launch with a Topshop collaboration on sports-inspired pieces.
In addition to the in-house Opening Ceremony label and designers like Rodarte and Maison Michel, the London branch will also carry the Adidas x Opening Ceremony line and exclusive designs from Proenza Schouler, Pamela Love, Chloë Sevigny for Opening Ceremony, Patrik Ervell, Norma Kamali, Band of Outsiders, Delfina Delettrez, Christopher Shannon, Kitsuné and Sunspel inspired by the Olympic Games.
Way to steal Stella and Ralph's thunder, guys.
