Kate Hudson’s Ann Taylor Summer 2012 Ad Campaign

Photo: Facebook

Kate Hudson for Ann Taylor Summer 2012

Kate Hudson seems to be settling quite nicely into her new role as the face of Ann Taylor.

After modeling neon brights and lacy shifts for the retailer's Spring 2012 campaign, the bubbly blonde is back in a new series of ads for Summer 2012, which she describes as "ballerina off-duty."

The Pasadena-based shoot sees the actress—rocking a soft updo and pale pink lipstick—chilling poolside in a teal silk blouse paired with shorts, as well as flashing her enormous engagement ring as she lounges in a mustard yellow halter-neck dress cinched with a light brown belt.

Reuniting with lensman Tom Munro, Hudson also sports a gorgeous blue floral-print dress paired with a Day-glo yellow statement necklace, just one example of the label's playful use of color. 

"I've loved collaborating with Ann Taylor," Hudson says in a press statement.

"They evolve the collection so beautifully each season and summer is one of my favorites. The summer collection is so vibrant and fun, and it has so many modern, versatile pieces that take you from weekday to weekend. When I think of the new Ann Taylor, I think chic, modern versatile clothes and bold, brilliant color—style that transcends generations and can make every woman look and feel beautiful, no matter where the day may take her."

Look for the items featured in the campaign to hit stores in late April, though we'll have to wait even longer to see if Hudson makes it a three-peat with a Fall 2012 shoot.