Nicole Richie to Launch Fragrance


nicole richie fragrance
Photo: Patrick McMullan
Hitting a high note: Nicole Richie is launching her own fragrance.

She’s got books, clothing lines, and a television show, but Nicole Richie is missing one integral element of a style empire—a signature scent.

Until now, that is. According to Women’s Wear Daily, Richie has singed a licensing deal with TPR Holdings, a company that owns Freeze 24/7 Skin Care, Oscar Blandi, and Reem Acra Fragrance, to launch Richie’s fragrance in September 2012.

“[Richie] has a wide breadth of creative talents being an author, a jewelry designer, a fashion designer and an aspirational figure,” TPR president Brian Robinson told WWD.

“She also has 3 million Twitter followers but more importantly she has trade credibility. She’s done a great job with her image.”

Details are few for now, but Robinson said to expect “a cool, classy scent with an edge.”

In related news, check out which fashion house is launching its first scent.

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