Alice Temperley Launching Affordable Line for John Lewis
Fancy a trip across the pond?
As though Rosie Huntington-Whiteley’s lingerie line for Marks & Spencer isn’t enough of a draw, this morning brings news that another British style star is working on an only-available-in-the-U.K. collection: Alice Temperley. The British designer is doing a line for John Lewis.
The collection, called Somerset by Alice Temperley (named after the county of England where the designer was born and raised), will launch at the British department store this fall, the Telegraph reports. And though those plane tickets might set you back a bit, the prices are right: a scarf starts at £29 ($46 at current exchange rates), with a day dress for £99 (about $160—a steal compared to $100-plus for a typical Temperley London dress ). The prices top out at £1,000 (about $1,619) for a sheepskin coat.
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"I wanted it to be very much a collection of essentials and to design a collection that would provide a feminine and functional wardrobe for women in their everyday life," Temperley told the Telegraph of the new line. "We have spent the last ten years building our lines and Somerset will complement our existing collections; it is a very accessible product that will take our aesthetic to a wider audience."
The fall 2012 collection hits select John Lewis stores in September.
