Erdem Recommended for Dior Job


erdem
Photo: Patrick McMullan
Designer Erdem Moralioglu: Dior caliber?

Marc Jacobs may be the front-runner to replace John Galliano at Christian Dior, but could Erdem Moralioglu beat him to the post?

In his latest column for Business of Fashion, fashion writer Colin McDowell admits he was so taken with Erdem's Spring 2012 collection that he wrote a letter to Dior CEO Sidney Toledano urging him to snap up the rising star.

"I was so impressed by what he showed and what it said of his approach to dress that I went home and wrote to Sidney Toledano, chief executive of Dior, suggesting that he look at this young talent that dresses the wives of presidents and prime ministers—not for that, but because this show was about all the things concerning femininity and allure that Christian Dior believed in and taught to Yves Saint Laurent," McDowell writes.

"I even thought that when he came out for a bow, Erdem looked rather like Yves as I remember him when young, with a slightly bemused, 'where did all these people come from?' look, doing a quick smile and scurrying backstage as soon as possible. Does fashion history repeat itself? Who knows. But with '30s colors and '50 cuts, this was simply brilliant. I frankly never thought I would see such purity on a London runway, but I was wrong."

That's a ringing endorsement if ever we heard one. A favorite of the Duchess of Cambridge and British First Lady Samantha Cameron, the London Fashion Week star may not yet be a household name like Jacobs, but, on the bright side, he presumably won't be holding out for a $10 million paycheck.


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