Chanel No. 5 Might Be Banned from the USA
Brad Pitt may have busted out all his hunky glory for his Chanel No.5 campaign, but the iconic perfume may end up getting banned from the USA due to allergy-inducing ingredients.
An EU advisory committee identified 100 allergens in common fragrances like Dior's Miss Dior, Angel by Theirry Mugler, and Chanel No.5 that could be putting EU citizens at risk.
The common denominator in these fragrances include "citral, found in lemon and tangerine oils; coumarin, found in tonka beans; and eugenol, a component of rose oil."
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Naturally, Chanel did not take to these reports lightly as it is one of the largest companies in the $4 billion global fragrance industry.
"It would be the end of beautiful perfumes if we could not use these ingredients," Françoise Montenay, non-executive chairwoman of Chanel, said.
And not suprisingly, the French perfumer's society's Sylvie Jourdet agrees. "Chanel No. 5 has never done any harm to anyone. It is the death of perfume if this continues. The more you use natural ingredients, the more there is a risk of allergies. Lemon, jasmine, bergamot all contain allergies."
So, if the plan to eliminate these ingredients from the US follows through, it's safe to say we can all expect one hell of a stinky subway ride to work since such ingredients are found in a multitude of products.
Then again, beauty brands are already planning on creating "fragrance free" products which, to us, seems to be the opposite point of wearing perfume...
