Bond No. 9’s I Love New York for Marriage Equality Fragrance

I LOVE NEW YORK for Marriage Equality by Bond No. 9
Photo courtesy of PR Newswire
I LOVE NEW YORK for Marriage Equality by Bond No. 9.

Following President Obama's landmark endorsement, same-sex marriage has landed another big-name supporter: Bond No. 9.

I Love New York for Marriage Equality, the perfume maker's seventh scent designed in collaboration with the I Love New York state agency, will celebrate gay rights by featuring a rainbow-printed heart on a "bridal white" background and the date 7-24-11, which is when the Marriage Equality Act took effect in New York State. 

The unisex scent is described as "soft and sensual" with a "modern-day woody-spicy" blend of mandarin, plum, cinnamon bark, and nutmeg top notes, followed by a wedding bouquet-inspired heart of classic rose, jasmine, and ginger lily, and a rich base of cashmere wood, sandalwood, and amber.

Launching at Bond No. 9 stores, Nordstrom, and Saks Fifth Avenue on July 24, 2012, the fragrance will retail for $105 for 50 ml. and $175 for 100 ml.

Time to update those wedding registries—gay or straight!