Philanthropy in Fashion: Gryphon
By Véronique Hyland
05/24/12 at 03:00 PM
Photo courtesy of Gryphon
The One Frickin' Coat by Gryphon.
Elettra Wiedemann's dance card is certainly full.
In addition to modelling for the likes of Banana Republic and Veronica Beard, Wiedemann has run the Fashion Week restaurant pop-up Goodness for two seasons running, hosted Vogue.com's live stream of the Met Gala, and started the charity One Frickin' Day, which encourages volunteers to devote one day to charity work.
Next up on her plate? A collaboration with Gryphon designer Aimee Cho on the perfect black coat. Wiedemann based the sleek design on a wardrobe staple she had made while traveling in Vietnam.
The coat retails for $665; you can pre-order it on Shoplesnouvelles.com