Andrej Pejic Models Push-Up Bras for Hema
The androgynous-looking male model, who once quipped that he'd get a sex change if it would land him a gig as an Angel, has been cast in a "revolutionary" new lingerie campaign for Dutch retailer Hema, Frockwriter reports.
And really, who better than the gender-bending blonde to demonstrate the cleavage-boosting powers of the chain's "Mega Push-Up Bra," which Pejic wears underneath black and red dresses in various campaign shots.
"I've never known a man to do a womens' lingerie campaign before," Joseph Tenni, the Out cover star's Sydney-based agent, tells Frockwriter.
"Did I ever think I had enough booty to advertise a push-up bra," the model tweeted.
"No. But am I working it or what??"
Heck yeah! And though it'd be even more amazing to see Pejic actually in the lingerie, there's no doubt that his campaign is a groundbreaking one.
Of course, with those pouty lips and that tousled blonde mane, will Dutch shoppers realize that this lady is a dude?