Watch Chanel’s ‘Mirror, Mirror’ Beauty Film

By Erin Donnelly 07/09/12 at 10:30 AM

Who says Snow White gets to be the fairest of them all?

After being entranced by Chanel creative director of makeup Peter Philips' latest film, Mirror, Mirror, we're inclined to hand that title off to model Inguna Butane, who manages to make a face covered in shards of glass look drop-dead gorgeous.

Inspired by the mirror-embellished designs and Indian influence of Chanel's Pre-Fall 2012 collection, Philips tells Style.com that he spent three hours gluing pieces of reflective glass to Butane's face for the "psychedelic" video designed to promote the label's new 16-shade Rouge Allure lipstick line.

Sitar music plays as Butane's face is given the kaleidoscope treatment, focusing on the ravishing reds, pinks, and peaches adorning her lips.

We can't think of a cooler way to sell lipstick ... or, come to think of it, a better way to salvage a cracked mirror. Time to bust out the glue!