Georgia May Jagger's Hudson Jeans Collection

Hudson Jeans
Photo courtesy Hudson Jeans
Georgia May Jagger in her new denim

Her dad may be a rock legend, but Georgia May Jagger is all about the blues. Jeans, that is.

The British beauty—daughter of Rolling Stones rocker Mick Jagger and supermodel Jerry Hall—is vamping it up in a sultry new ad campaign for her Hudson by Georgia May Jagger denim collection.

Launching in March at Neiman Marcus and, the line—"inspired by the union of the rebellious soul of London and the ease and freedom of California"—is the 19-year-old model's first design venture and will feature five styles from a collaboration with Hudson creative director Benjamin Taverniti.

Jagger, who has been the face of the denim brand since 2009, wears red peep-toe platforms and slim-cut, lace-up jeans for the campaign, which sees her posing on rumpled bedsheets and a retro green couch.

Kirsten Dunst Band of Outsiders

Photo courtesy of Hudson Jeans

Gimme shelter: The model/designer gets seductive in lace-up jeans from her denim collection.

Good jeans and good genes—what's not to like?