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Stella McCartney Gets Fruity for Spring/Summer 2011 Ad Campaign

Stella McCartney Spring 2011 ad campaign

Photo courtesy of Stella McCartney

Pulp fashion: Stella McCartney's Spring/Summer 2011 campaign.

We’re totally bananas for Stella McCartney’s new Spring/Summer 2011 ad campaign.

Models Joan Smalls and Malgosia Bela look, well, good enough to eat in the Mert Alas and Marcus Piggott photos, which feature Bela modeling McCartney’s citrus fruit tunic as well as zoomed-in collages of the juicy ambrosial print.

Smalls, meanwhile, looks every inch the paperdoll as her nude frame is concealed by a mosaic of suit lapels.

Stella McCartney Spring 2011 ad campaign

Photo courtesy of Stella McCartney

It's business time: One of McCartney's Spring/Summer 2011 ads.

Like past McCartney campaigns—remember last season’s cartoon-inspired ads starring Natalia Vodianova?—it’s fresh, playful and vibrant. Orange you glad it’s spring? (Sorry, we had to.)

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