Halle Berry and Emma Stone Talk Breast Cancer Awareness for Revlon
Talk about the The Power of Lips, especially when they belong to two of Hollywood's most gorgeous powerhouses, Halle Berry and Emma Stone.
The stunning actresses and Revlon global brand ambassadors come together to star in the cosmetic brand's first-ever public service campaign talking about breast cancer, a cause that the beauty brand is highly devoted to.
Revlon has raised more than $75 million since 1990 for cancer-fighting causes with events including its annual EIF Revlon Run/Walk for Women.
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Directed by Darren Aronofsky and created with the Entertainment Industry Foundation, the message of the video is, “Your Lips Can Save Lives” when you talk about cancer and encourage loved ones to schedule regular medical check-ups to ensure early detection.
“We sort of did a play on how we can use our lips, while wearing lipstick, to laugh, to flirt and to spread the word about cancer, and encourage other women to do the same,” Berry says.
In addition to the recently-released PSA, Revlon is running a print campaign, which features a black-and-white shot of Stone and her mother, a triple negative breast cancer survivor. Shot by Steven Klein, the print campaign will be running in the October and November issues of national women’s magazines and regional publications, so keep a look out!
