Gwen Stefani Is New Face of L’Oréal Paris

Gwen Stefani L'Oreal Paris

Photo courtesy of L’Oréal Paris

Gwen Stefani is the new face of the international beauty brand.

Looks like L’Oréal Paris is serious about upping its ante in the music world. Right on the heels of naming Jennifer Lopez as a brand ambassador comes the announcement that Gwen Stefani is the beauty giant’s new international face.

Although Stefani said, “I can’t believe I get to be one of the L’Oréal Paris girls,” her signature platinum hair and brick red lips suggest that the No Doubt front woman is an obvious fit.

In fact, People reveals that her first campaign will be for the brand’s Infallible Le Rouge lip color, which she’ll tout via pout in her first full video commercial during the January 16 Golden Globes.

The campaign is far from Stefani’s first official venture into the world of style—she successfully released a set of fragrances through that other beauty megabrand Coty, and her multifaceted Harajuku Lovers and L.A.M.B. lines live strong.

The real question is, will we ever get a commercial featuring L’Oréal’s stable of songstresses performing a splashy musical number? Stay tuned.