Beck Lands Saint Laurent's First Campaign

We've always admired Beck's music and sense of style (those suede jackets will forever be ingrained in our sartorial memories), but never did we imagine the singer to dip his toes in the world of designer campaigns.

For Hedi Slimane's first campaign as the new Saint Laurent creative director, she chose Beck Hansen as the starring face. 

The campaign is striking in black-and-white, with Beck looking like he's just stepped out in a look he'd wear both on and off stage. We're guessing this isn't the first time he's donned a fitted Saint Laurent look, and we're pretty sure this won't be his last.