Ann Caruso's Fashionable Week: Modewalk.com Couture Q&A with Alexis Mabille


Launch Slideshow



For this season while I was at the Paris Haute Couture shows, I was asked to go behind the scenes with the Modewalk.com team to visit a few of their designers. 

Modewalk is an online retailer whose collections are curated according to city, starting with Paris. The site is one of the most immersive shopping experiences online offering featured brands and designers (including couture!) the opportunity to display video, career highlights, and moments from their ateliers to shoppers when visiting their shop-in-shop on Modewalk.com.  

Modewalk was launched out of a passion of giving luxury designers the opportunity to present their collections in a manner that correlates with the cachet synonymous to their brands online. Additionally couture brands now have a greater market to retail their pret a porter and accessories collections to more than just their couture clientele.   

My first stop with Modewalk was the Alexis Mabille show, someone that I’ve always wondered and marveled about. I was fortunate enough to interview Alexis backstage to get a deeper look into his Fall 2012 couture collection. 


AC: What was the inspiration for your collection? What inspired you?

AM: I’m inspired by the lifestyle around me—friends, places, exhibits, cinema, books, etc. My inspiration is quite classic, but I love looking around and feeling my generation’s needs and reactions. That is exciting to me. After, I work on my collection without precise themes, but I make piece by piece to go in the reality of a wardrobe.

AC: Is there a kind of woman you design for or think of when you design?

AM: There are iconic women; such as, Kathryn Hepburn, Dita Von Teese, or friends who are actual artists, and women who have a natural elegance.

AC: I hear you are opening stores in Paris and NYC. Tell me about them.

AM: Yes, we’ve started with Paris as our first Flagship boutique, where you will find everything from A to Z, from our collections to accessories. It will be a very intimate place, with a mirror room where you can spend time with your friends to shop and chat. The boutique will have a few touches of pink as feminine poetry and art deco lines, mixed with a Dorothy Drapper feeling. The Paris Boutique will open mid September and New York will follow in a few years.

AC: I love the idea of unisex clothes. How did that transpire?

AM: I started a long time ago with unique unisex clothes, which included just pants, shirts, and jackets. Now our unisex pieces are included in our full Ready-to-Wear collection, which include unisex pants and shirts fitted on a boy first, which gives the pieces a strong cut, good for shapes. It actually gives new possibilities and spirit to the female wardrobe. That is why shirts are so important in our collections. P.S., I also have a men’s collection.




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