Market Watch: Siwy Denim


Siwy Denim has, in the course of a couple years, become a staple amongst jean aficionados. The supersoft denim—which I got to feel up at the preview—is both flattering and comfortable to wear. The Pajama Jean has nothing on these.

For Fall, designer Michelle Siwy made a few tweaks, including taking away the back-pocket design that appears on most denim pants. It's almost strange to see a bare pocket—but I like it. A tabula rasa on your rear end. But if you must have some bit of flair, there is a removable tchotchke of feathers attached.

Siwy also showed jeans with regular pockets (for the less adventurous) and some tops and jackets. Maybe I'm still cocooning from winter but the faux fur jacket ($300) spoke my name. Paired with the brand's blue jeans, and it's my Friday night outfit.


Denim ranges from $168 to $200 and will be available in July. For a complete list of stores that carry Siwy, visit